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      <title>Signal Boosting: Automating Site Announcements</title>
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      <pubDate>Mon, 21 Oct 2013 20:23:00 +0000</pubDate>
      
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      <description>&lt;p&gt;So you want to get the word out about the latest and greatest feature, right?&lt;/p&gt;
&lt;p&gt;So you log in to your Twitter account and post an update, you then log into your Facebook page, your Instagram, and your Tumblr account. Now, what if I told you that there was a way to do this all automatically?&lt;/p&gt;
&lt;h2 id=&#34;rss-feeds&#34;&gt;RSS Feeds&lt;/h2&gt;
&lt;p&gt;&lt;strong&gt;RSS Feeds&lt;/strong&gt; are the meat and potatoes of this process. If you have access to RSS (Rich Site Summary) feeds on your site, then you are able to invoke a lot of magic. RSS feeds use standard web feed formats to publish frequently updated information: blog entries, news headlines, audio, video. People, or even other web sites and robots, can then subscribe to your feeds in order to get your most recent and up to date content. The vast majority of web sites have some sort of built in RSS feed. The trick to using them though, is to put them to work for you.​&lt;/p&gt;</description>
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